You should choose the Arabic variety of the country and people you're most interested in.

It doesn't make much sense learning a dialect because you've heard it's the most widely spoken, when you're more interested in a different one.

Motivation is key.

If you're not serious about the dialect from day one then you probably won't succeed in the long run.

That being said, as a very general overview:

Egyptian is the most widely understood (due to media).
Followed closely by the Levantine dialects
Saudi and the Gulf dialects are the most attractive dialects for business
Sudanese is popular with humanitarian workers
Maghrebi dialects (north-west Africa) are the most difficult to understand but attractive choices for tourism and Frankophones.

If you're still unsure, send a message.
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